Guillaume studied engineering in France, at the Ecole Centrale de Paris. He was very quickly involved in the early phases of disruptive innovation, having implemented sensor based intelligent construction sites as early as 1996. Since 2004, he has been instrumental in the digital transformation of a major Luxury Group, developing his expertise in digital strategy and operations, change management in large groups and traditional industries.
He was involved very early in the “dot brand” world, as he applied for 14 domains, out of which 10 “dot brand”. Leveraging on his business, marketing and digital experience, Guillaume co-founded dot stories to provide solutions for “dot brand”.
Guillaume is also regularly contributing in the Master of Luxury Management from the Geneva Management School as well as at CREA.