26-27 NOV 2018

Dot Brand Conference

In collaboration withbrg

Why Brandsand.Domains


Contact us for more info

Who should attend?

Brands and domains is a conference open to marketers, brand owners, management, intellectual property protection specialists developers and researchers.

  1. If you are a digital marketer, come and find out how dot brands enable you to create more efficient social media marketing, as well as better customer experience.
  2. If you are a brand executive, you will see how dot brand is creating profit and value, by improving the customer path to purchase.
  3. If you are a brand expert, you will discover how brands can be associated to strong values such as sustainability
  4. If you are a lawyer or a brand protection specialist, you will see how dot brand projects can efficiently support your strategy
  5. If you are a web specialist or agency, our panels will discuss how to build and efficiently migrate to dot brand domains, and what are the first SEO related findings.

Brands and domains is open to anyone interested in domain names, from simple internet users to gTLD experts.

It is also open to anyone interested in digital marketing, from users to active social media marketing experts or SEO specialists.


What you will learn

Brands and domains is the conference dedicated to dot brand activation and usage.

  1. You will learn about a new tool in the marketing toolkit of brands: the dot brand domain.
  2. You will see how a dot brand is not simply a gTLD, but also a very efficient way to improve your brands online presence.
  3. You will understand how dot brand provide more efficient access to your brand content.
  4. You will discuss with ICANN executives about their view of the programme.


Dot stories supports the creation of brand equity through the domain names space. Founded in 2015, coming from the world of omnichannel marketing and branding to the Domain Name space, dot stories bridges the gap between two different universes. Our vision for dot brand is a flagship for major brands, where customers will fully experience the brand and will develop emotional bonds.

We support brands want to convey more values, culture, desire, emotions through a more complex and versatile digital presence. We educate and unveil the potential for dot brand domains, work with the organizations to understand how new gTLD can challenge their thinking and support their business vision in the short and long term. We work with brands, with consultants, and co-publish the dot brand observatory, the research programme about dot brands.

More information is available at Dot Stories


In partnership with:

Brand registry group

The Brand Registry Group (BRG) is an association of companies who share the goal of empowering Brand Top-Level-Domains (Brand TLDs) in the domain name industry.

The BRG’s purpose is to support the collective interests of our members and help them to derive maximum value from their Brand TLDs.

The BRG was formed in 2013 when a number of companies foresaw the need to work collaboratively within the domain name industry to support the needs of Brands that applied for their own TLD after ICANN opened the application round for new gTLDs. As of July 2016, the BRG has grown to more than 40 members, representing over 70 Brand TLDs. We have a diverse membership across the globe, with 48% based in Europe, 30% in North America and 20% in Asia and the remainder in the Middle East.

Transitional Membership is also open to companies that intend to apply for one or more Brand TLDs in the future. This provides a special ‘Observer’ status and enables early BRG community access and participation.

More information is available at brandregistrygroup


Dietmar Stefitz

Born in Austria, he moved to Valencia 30 years ago and started working on a variety of Internet projects. He established the first Internet Service Provider (ISP) of the Valencian Community which he sold in 2010 to be able to focus on his main passion: The Domains.

Since then, he combines his activity as investor and domains developer with the outreach through events in several European countries. The most recent is, which will visit several Spanish and European cities, informing about new domains.

Internet business entrepreneur since 1994 and organizes major European event in the Domain industry. The last edition was held in Berlin (Germany) in May 2017.

Contact Us

To obtain more information about the Brandsand.Domains event, please contact:

Guillaume Pahud

[email protected]

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